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How To Pitch A Book For Media Coverage and Reviews
Date and time
Location
Online
Refund Policy
Description
Online event and one-week marketing writing workshop
Learn straight from the source as experts hand-picked by the influential book review editors at Publishers Weekly reveal what catches their eye in an inbox full of press releases. They’ll share their best advice for pitching your book with elegance, persistence and professionalism, and explain when it’s appropriate to pitch via Twitter or -- say it isn't so -- by phone.
This crash course also covers how to create a publicity plan for your book. It outlines step-by-step instructions for how to land media coverage in regional and national outlets, including TV, radio, digital media, and podcasts
In the workshop, you’ll get feedback on your press release and publicity plan from an experienced editor or PR person.
Outcome: A written pitch or press release and a publicity plan to promote your book in various markets and media.
Course Features
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90 minutes of lessons and inspiration, presented in two, 45-minute live sessions via webcast (recordings available after each session)
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One assignment and group workshop with one-on-one feedback from an industry expert on your project.
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All live sessions are recorded for on-demand access; online classroom available for 6 months.
Sign up now for early access to bonus course content!
Contact us for group discounts.
Organized by
About PWxyz LLC PWxyz LLC is a digital media assets company based in New York and the parent company of Publishers Weekly, its signature brand. Publishers Weekly is the international news platform of the book publishing industry. Founded in 1872 and published weekly since then, the magazine boasts 1.23 million social media followers; publishes 10 e-newsletters, BookLife (a semimonthly supplement), two blogs, a mobile edition, digital editions, apps and podcasts; and features a thriving website that reaches 14 million unique visitors annually.